The word “portal,” at least to me, conjures up images of casual game havens like Big Fish or Reflexive, or sites full of the same flash games that are on every other site, like Kongregate or Armor Games. The idea of a game portal site really didn’t appeal to me until I spent some time on Game Jolt.

Game Jolt accepts nearly any kind of free game, be it downloadable or web-based. At first glance, it may appear to be just another site, with not much to offer, and I have seen several people complaining about how the layout looks too much like Kongregate’s, and I will admit that both the layout and business model bear some resemblance. However, after poking around the site a bit, it becomes obvious that Game Jolt is more than just another portal and may just be a force to be reckoned with in the future.

Game Jolt has a couple of tricks up its sleeve that give it a large amount of potential. My favorite is the revenue sharing system. Although it is in closed beta right now, the program promises to offer developers a relatively easy way to monetize freeware games. The current split is 50/50, but will probably change as the program matures. The good news is that any developers that sign up now can reserve this rate for life, even if they are not chosen for the closed beta.

Another feature I think adds to the site’s potential is the Quick Play system. One of the main hassles of downloadable games is the fact that they usually need to be installed or unzipped. Very rarely do we download a straight .exe file and run it. Game Jolt solves this with a system that does the work for you. The developer simply uploads a .zip file, and the Quick Play system takes care of the rest. I think the removal of this extra step is a very important part in improving the accessibility of downloadable games.

I could go on about Game Jolt’s other qualities, like the active and friendly community, or the contests, but then people might start to get suspicious. The point is that Game Jolt is creating a site that could open up the freeware games sector to an audience that it hasn’t really had before, and they are doing so in a developer-centric sort of way. I’ve registered and uploaded some of my games to the site, and I sincerely wish the site success in the future as both a developer and user.